EMAIL & CRM IN PERFORMANCE MARKETING

How to Prevent Mobile Ad Fraud With Performance Marketing SoftwareMobile fraud is an existing and ever-growing industry issue, wasting billions of dollars annually. It is a problem that will not go away – but it can be prevented with the right tools and strategies.One of the most effective strategies to prevent fraud is a unified performance mark

The Function of Push Notifications in Mobile Efficiency Advertising And MarketingAs a purely permission-based tool, push messages are extremely powerful and must be tailored to certain user groups. Personalization is the essential to effective press advertising and can considerably enhance reaction prices, especially during onboarding.One of the mo